I'm not far from you (Israel) and I am also waiting to see comet ISON.
Comets are very unpredictable, and comet ISON has not yet reached the critical part of its journey which will determine visibility for us. Comet visibility is usually due to reflection of the Sun's rays on the coma and tails of the comet, as the nucleus is to small to see directly. So ISON's visibility (and all comets for that matter) depend on how much gas, water, and other materials that it outgasses. This in turn depends on how much volatiles it has, how much the Sun melts them, how much the slingshot around the sun and tidal forces fracture the nucleus, and other factors. So the actual visibility that will occur is very difficult to determine in advance. That said, ISON has all the markings of this being its first trip around the Sun. Thus, we assume that it has many volatiles to release and we assume that ISON will be exceptionally bright.
In any case, ISON will be most visible when it is closest to Earth, near the end of December. It should be most visible in the early morning sky, I'm guessing at about 4:00 AM or so. This is because ISON will be close to the Sun (thus visible close to the time that the Sun becomes visible). Like all celestial bodies, it will rise in the East. Each day the comet will move farther from the Sun and thus will be visible earlier and earlier in the night, until it disappears from view probably sometime in mid January.
You are welcome to visit Beersheba and have a peak through my binoculars!